When we started the Jackson Free Press about 15 years ago, we noted in our business plan (and our first cover story) that Jackson, Miss., had ranked high on Richard Florida’s “creative class” index in his book, “Rise of the Creative Class.”
We were pumped. The mix of professionals, creatives, educators, musicians, artists, college students and nonprofit innovators seemed to us not just an audience for something like the JFP, but also a cache of important stories to tell and a community of people that we would help bring together through coverage, calendars, events, awards and the sort of stuff that scruffy startup local media companies can do.
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