WEBINARS for entrepreneurs
Innovate Mississippi has asked some of the members of our Mentor Network to present topics on a variety of issues that affect entrepreneurs and business professionals in Mississippi. Below are recordings of those webinars. We hope you find many takeaways for your own success.
“The Bowlmmercial: Breaking Down the Ads from the Big Game”
Veteran ad-agency pro Tim Mask and members of the Innovate Mississippi team take a look at what entrepreneurs can learn about marketing and advertising from select ads played during Super Bowl LV.
Featuring Panelists:
Tim Mask, president at MWB
Janet Parker, Tasha Bibb and Tony Jeff at Innovate Mississippi
View recording here:
The Bowlmmercial
“Remote Tools: Make Working from Home (Actually) Work”
Learn best practices for incorporating tools such as Basecamp, Slack and Microsoft Teams to help bridge the “social distance” divide and to better collaborate under pressure.
Featuring Panelists:
Randy Lynn, partner and creative director at MWB
Katie Holden, Madison County Schools
Natalie Sharma, founder and creative director of Pixetal Studio.
View recording here:
Remote Tools: Make Working from Home (Actually) Work
“Accounting and Tax Planning for Startups”
Tune in for a discussion of important topics for entrepreneurs and startup companies to consider, including: Choice of entity, setup and structure, basics of setting up accounting systems, capitalization tables, R&D tax credits, and treatment of startup costs.
Featured Panelists:
Michael Denny, CPA, CFP® is a member, GranthamPoole PLLC, leader of its Financial Planning Services department
Michael Langdon, staff accountant ,GranthamPoole, member of the Financial Planning Services department
View recording here:
Accounting and Tax Planning for Startups
“Securing your Data without Sacrificing Convenience”
Securing your data and communications in this current environment is more important than ever. Join us to learn ways to ensure your business is productive while remaining safe from cyber-threats.
Featured Panelist:
Brent Upton, President, Upton Technologies, LLC
View recording here:
Securing your Data without Sacrificing Convenience
“Procuring Technology for your Business”
Join us for a robust discussion on procurement strategies for purchasing technical solutions to support and/or run your business. Starting down the wrong path with the wrong technology can hinder your business and not provide the results that you expect.
This webinar will discuss the RFI process, including authoring, evaluating, finding the best solution, benefits of using a broker or outsider, due diligence and the iterative processes that follow. We will also discuss the buzzwords in tech right now and why they may or may not be relevant to a new business.
Featured Panelist:
Carrie Goetz, Principal/CTO, StrategITcom
View recording here:
Procuring Technology for your Business
“Using Insights to Grow Through Uncertainty”
Learn the secrets of insights and innovation from managing partner of the Mid-South’s foremost growth consulting firm. You’ll learn how to grow value by creating products and services that meet a real need in the market. You’ll also get an understanding of some rapid commercialization methods: Lean Innovation, Jobs to Be Done, and Design Thinking. Though headquartered in Memphis, the Southern Growth Studio began in North Mississippi.
Featured Panelist:
Michael Graber, Southern Growth Studio
View recording here:
Using Insights to Grow Through Uncertainty
“Optimizing Your Brand”
Learn how to assess and consolidate your existing marketing and brand assets and turn them into an efficient visual system that scales with you, your team, and your business.
Featured Panelist:
Natalie Sharma, Pixetal
View the recording here:
Optimizing Your Brand
“Raising Capital During a Pandemic”
Raising capital as a start-up CEO or founder can be challenging. Distracting. Time-consuming. And that was before COVID-19 changed the economic landscape. Mike Morgan will lead a discussion on how to start and continue conversations with angel investors about raising capital during these times of uncertainty.
Featured Panelist:
Mike Morgan, Professor of Practice, USM
View the recording here:
Raising Capital During a Pandemic
“Finding Top Tech Talent for Your Startup”
Dr. Nashlie Sephus discusses how to find and hire a good Chief Technology Officer for your early-stage startup and how to navigate the CEO/CTO relationship. She’ll also answer your questions about building your base of technical talent for your organization.
Featured Panelist:
Dr. Nashlie Sephus, Amazon.com & The Bean Path
View recording here:
Finding Top Tech Talent for Your Startup
“Outbound Sales Strategies for Challenging Times”
Jonathan is CEO and Founder of Spark Outbound, a digital marketing agency focused on helping startups, B2B businesses and franchises build efficient and scalable lead generation programs.
Featured Panelist:
Jonathan Sellers, Spark Outbound
View recording here:
Outbound Sales Strategies for Challenging Times
Important CARES ACT information
Attorney and investor Matthew McLaughlin discusses the ins and outs of the CARES Act legislation passed in response to the economic hardship created by COVID-19 in 2020.
Featured Panelist:
Matthew McLaughlin – McLaughlin, PC
View recording here:
Information for MS Startups and Small Businesses